Let’s face it; the world doesn’t need any more content. What it does need is highly targeted, relevant information that meets the needs of those consuming it. That’s where we come in.
Our branded content has engaged pet owners, home buyers, contact lens wearers, teenage boys (if you can interest them you can interest anyone!) and international travellers to name a few.
The reason our Content Marketing wins plaudits from our clients is that we’re marketers first and content creators second. To that end, we’re platform agnostic. Whether it’s a feature article, video, social media posts or even a podcast we’re producing, the end result for our client is what we’re focused on.
Of course it has to be engaging, communicate the right messaging and tonality, but our key deliverable is that every piece of content we produce must contribute to marketing outcomes.
Questions our Content Marketing Solutions Will Answer:
- What type of content do we need to produce to reach and influence our target markets?
- What platform/s do we need to use?
- How often do we need to produce content?
- Should we allow comments to be made and if so, how do we deal with them?
- How do we make sure we don’t open ourselves up for online criticism?